Matt Emmorey is a publishing strategist at Self Publishing. He has had over 9,000 conversations with aspiring authors about how to best write, produce, publish, and launch books. His focus is helping people get clarity on the steps to go from where they are to the lifestyle they dream of for themselves.

In his 9,000 conversations with aspiring authors about their books, he has identified two massive opportunities that almost everybody misses. Applying these ideas can mean the difference between selling a few hundred books to being able to quit your job and write full-time.