When Tineke was born she was supposed to be a boy, (according to her father). She must have felt this somehow because she loved playing with boys when she was little. She entered a male-dominated sport (whitewater kayaking) and she started a business in the outdoor and survival industry. After 22 years, she sold this business in this male-dominated niche. She had no idea that women did business in a totally different way. Most of the female business she saw were not thriving. Comparing this with her experience in the men’s world, she could immediately see why this was the case.
They have a perfect product or service, and they have the right people to work with and treat them and their customers very well, but the business is usually financially not as healthy as it can be. What if women would adopt some of the male skills but do this in their own female way? Tineke thought.
She started a survey about female entrepreneurship. She wanted to know what was specific about the way they do business and what they do different then men. She wrote a report about this study and published it.
She created the system “The Blueprint for a Successful Business Makeover” 8 Areas of entrepreneurship where every woman needs to work on to expand and scale up her business in the most sustainable way.
She is the author of the book: “Maximum Business Growth for Women”, “8 Secrets From a National Champion to Accelerate Your Business”
Tineke has 28 years of international business Experience. There is no business accelerator with more all-round business experience then Tineke. She works with serious female entrepreneurs all over the world.